Graniteville, South Carolina
SubAir Systems provides subsurface aeration and moisture removal that is critical to achieve the type of results that golf courses and sporting facilities demand. Clients include the intersecting worlds of golf and sports turf. SubAir, as the name implies, starts below the surface. HPR will raise SubAir’s profile in both segments of the turf industry, using a blended strategy of media outreach, promotions, and integrated marketing. Additionally, the agency will promote TurfBreeze Fans, designed to move air across surfaces and promote healthier turf.