Ahead Appoints Robert Koren as National Sales Manager for Canada

NEW BEDFORD, Mass. (February 10, 2026) — Ahead announces the appointment of Robert Koren as its new National Sales Manager for Canada. Koren brings more than two decades of experience in sales, marketing, and product management, having held senior leadership positions at PXG Canada and Under Armour Canada. He began his career with Wilson Golf Canada and Callaway Golf Canada.

In his new role, Koren will oversee all Canadian sales operations, leveraging his extensive industry expertise to drive strategic growth and strengthen customer relationships.

Anne Broholm, Chief Executive Officer of Ahead, said, “We’re thrilled to welcome Rob to the team. He brings a strong understanding of both the golf and apparel markets and the experience to make an immediate impact. Rob shares our passion for the brand and our commitment to delivering exceptional products and service. We’re excited about the leadership and energy he brings as we continue to grow in Canada.”

Koren is recognized for his ability to build and motivate high-performing teams, foster brand loyalty, and deliver results in competitive markets.

“Ahead is an industry leader and I will share my knowledge and experience to continue the momentum in Canada for years to come,” Koren said. “I look forward to visiting with accounts, reacquainting myself with old friends, and making new ones along the way.”

For information about Ahead, access the website at www.aheadweb.com.